Cannes Lions

Me, My Autism & I

SOUNDTREE MUSIC, London / Reckitt and Ambitious about Autism / 2023

Film

Overview

Entries

Credits

Overview

Background

It was immediately clear that this was a very important piece of work and an opportunity to share something necessary with the world. It was important not to break the integrity of the performance and the direction, and at the same time, essential to be brave. The brief was to explore the musical possibilities of the film and experiment in less obvious and expected musical directions.

Execution

Initially, we started in a much safer place; raw electric guitars tickling the feelings around the film, in no way intruding, but when starting to explore the film, I wanted the music to help us really be inside of the experience; the drama, the adrenaline, the stress, the ups and downs of a morning and a day in the life of our amazing protagonist. The intensity and anxiety was then able to balance with the relief and the feeling of being safe.

Similar Campaigns

1 items

3 Cannes Lions Awards
Me, My Autism & I

HAVAS, London

Me, My Autism & I

2023, Reckitt and Ambitious about Autism

(opens in a new tab)