Cannes Lions

MECHANICAL PENIS ENLARGEMENT

SPRINGER & JACOBY WERBUNG, Hamburg / PENIS PLUS / 2005

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Penis Plus is a gentle mechanical penis enlargement system, its target group basically comprising the entire male population. We placed a banner of the Penis Plus logo on the website of Germany’s highest-circulation newspaper, "Bild". When site visitors move the mouse over the banner, the pointer begins to grow – illustrating the system’s promised effect. A click on the banner takes visitors to the Penis Plus website.

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