"Superior Bowl" is where top athletes like Serena Williams, Peyton Manning, Alex Morgan, Jimmy Butler, Nneka Ogwumike and Brooks Koepka go to flaunt their brilliant athleticism away from their respective fields/courts, and their drinks of choice are Michelob Ultra's array of beers and seltzers. Steve Buscemi makes a cameo, paying homage to his role in 'The Big Lebowski'.