Cannes Lions
OLABUENAGA CHEMISTRI, Mexico City / MILENIO NEWSPAPER / 2008
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Description
A recreation of soccer World’s Cup Final match, when Zidane hits Materazzi with his head. The difference is that all the players are in their eighties. Tagline says: “News gets old. Get it fresh”. The ad is for milenio.com, where news is updated every minute.
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