The new MINI Clubman was internationally launched as 'the other MINI'. For the launch in Belgium we created 'the other MIX'.The site offered visitors the opportunity to explore the new MINI in a fun way: using only MINI Clubman sounds, they could compose their personal remix in their preferred music style.Inspiration was offered with a remix by Belgian cult band 'Vive la Fête'. Due to the site’s success, Vive La Fête decided to add a car sound remix as a bonus track to their new album.