Cannes Lions
BBDO INTERONE , Hamburg / BMW / 2004
Overview
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Description
MINIInternational is a trend-setting style magazine reflecting the unique personality of the Mini. Worldwide. Every issue focuses on one particular global city and showcases its culture, its people and its pulsating life. MINIInternational absorbs the world and conveys it to its readers. On the website you’ll find in-depth information as well as news stories about the Mini and films from MINIInternational streetpeople who embody the Mini way of life.
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