Cannes Lions
DIGITAL DIGM, Seoul / MOTOROLA / 2007
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This is to corporate visual identity of Motorola as an official site. We emphasise its own visual identity, which is extremely minimal and stylish. Also, we developed specialised contents such as ‘My Moto’ based on Web 2.0 application in order to provide private services to royalty users. We tried to show not only visual corporation but also re-organisation complex information for various products by using the concept of ‘Motorola Showcase’!
Black rounding motives with organic connection moves on screen, and it shows product line-ups, and individual 3D view, TV commercial and product details.
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