Cannes Lions

MOTHER'S DAY EXTRA COUPON

BASSAT OGILVY, Madrid / ONCE / 2012

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Overview

Description

This is the story of a special journey . The journey of some storks made out of Mother's Day Extra ONCE coupons, flying over hand-sewn landscapes: woollen cottages, fields of remnants, clouds of yarn, worsted rivers. We follow their journey until the storks find the houses of the lucky people whose dreams will become true.

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