Cannes Lions

Movie Posters

ALMAPBBDO, Sao Paulo / VOLKSWAGEN / 2016

Digital Proof JPG
Digital Proof JPG
Digital Proof JPG

Overview

Entries

Credits

Overview

Description

We created original posters alluding to huge blockbuster movies with cities or place names in their titles. We then swapped out these place names with their coordinates (latitude/longitude), as provided by GPS – thus directly linking two of the main features of the App Connect System: movies and maps.

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