Client’s brief: 'I need tons of new visitors!' (Warner Bros. Park Madrid, movie theme park)Marketing Objectives: - generate traffic to www.warnerbrospark.com - Increase Warner Bros. Park Madrid visits.

Target Audience: - families - male and female 14-65 years oldCreative description: feel the real experience of being launched to the sky. Just sit in front of your computer screen, fasten your seat belt (if available) and get ready for the ride. Warning: Not recommended for heart disease sufferers!