Cannes Lions

NAB CUP PRE-SEASON COMPETITION

GEORGE PATTERSON Y&R, Melbourne / AUSTRALIAN FOOTBALL LEAGUE (AFL) / 2010

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Overview

Entries

Credits

OVERVIEW

Outcome

The result was the highest overall attendance levels for the pre-season competition ever. Up 12% on 2009.Nowhere was the success of this campaign more prevalent than in the heartland of Rugby League, Blacktown Sydney. It’s enemy territory for AFL and we sold out every, single match.

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