As part of their commitment to social sustainability, Länsförsäkringar (an insurance company) is actively working to promote and improve mental health for young people. They do this by working continuously with initiatives that aims to increase digital health in several areas.

After the World Cup game between Sweden and Germany, Swedish soccer player Jimmy Durmaz was exposed to a wave of racial trolling on social media.

Swedish insurance company Länsförsäkringar responded by creating an autocorrect app whose aim is to turn words of hate into words of love and positivity. A swat-team scanned the abusive comments Durmaz got in his Instagram feed, noted down the kind of hate that he was being subjected to and added them to the so-called "Nasty Filter." When hateful terms were detected by the app, the autocorrect filtered them out and replaced them.

Just minutes after the World Cup game between Sweden and Germany had ended, Jimmy Durmaz was exposed to a massive wave of racial trolling on social media with threats towards both him and his family. Nasty actions that don’t belong in the World Cup.

To create a forceful movement against racism when it was needed the most, Länsförsäkringar launched real-time initiative The Nasty Filter. An innovation that turns words of hate and racism into words of love and positivity.