Cannes Lions

Never Lost Lullaby

PHOINIKAS, Bangkok / LION CORPORATION / 2017

Awards:

1 Shortlisted Cannes Lions
Case Film
Supporting Images
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

KODOMO knows about children’s development that they can remember details via singing with the tales.

So we’ve created the web application for helping children to remember their parent’s phone number “NEVER LOST LULLABY”

Execution

Just register and put in your phone’s number. The system will automatically put your phone number into the song. Then just download and let your kid enjoy singing and remembering your phone number.

Outcome

Many parents using this app and making a lot of song tales’ clips and they can use to teach their child to remember the parent’s phone number. The result is after parents teaching their child to sing a song from this application everyday along a week, 100% of children can remember their parent's phone number.

That's why KODOMO can get the love from clients to the brand because this brand truly understands about every parents’ needs. We believe that No one knows what will happen to your child but the only thing we can do is to give them the best protection and bring them back to our embrace as fast as we can.

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