Cannes Lions

NIKE CTR 360

FACTORY STUDIOS, London / NIKE / 2011

Overview

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Credits

Overview

Description

A binaural sound mix was created for the Nike CTR 360 film featuring Andres Iniesta. For the uninitiated, binaural recording and mixing gives a 3D feel to your sound mix when played back on headphones. With the 360 degree nature of the visuals, it seemed a perfect opportunity to push the boundaries of sound design by employing this binaural technique. They worked to create a groundbreaking mix which really puts you in the middle of the action. Put your headphones on and enjoy the experience.

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