Cannes Lions
KITCHEN LEO BURNETT, Oslo / NORWEGIAN / 2012
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A guy is sitting on a balcony staring into the air. A scientist appears in a lift. He asks the guy if it would be better if he had Internet while he just sits there and stares. The guy says that it would be nice. The scientist concludes that supereasy research shows that it would be nice with Internet when you sit high above the ground and just stares. That is why Norwegian is offering free WiFi on board.
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