Cannes Lions

OLAY SKINCARE

SAATCHI & SAATCHI, New York / PROCTER & GAMBLE / 2008

Presentation Image
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

Olay products help women look younger. And now with Olay's new Age Protection Program they are helping women act younger too. From one-on-one guided tutorials to study guides and quizzes, Olay's new website enables women to keep their age anonymous. With insightful tips and easy to follow instructions, now there is absolutely nothing that can date the Olay woman. It's just one more way Olay helps women of all ages love the skin they're in.

Similar Campaigns

12 items

Shortlisted Cannes Lions
"This doesn't find me well"

PUBLICIS ONE TOUCH, Hamburg

"This doesn't find me well"

2024, BEIERSDORF

(opens in a new tab)