We invite people to try different kinds of “flavor” of the same piece of news – sweet, spicy and sour. By this, we show that delo.ua covers the news from different perspectives. Delo.ua presents news candies to social media opinion leaders, partners and fellow journalists.

We delivered 500 gifts to opinion leaders and business entrepreneurs. As a result, they included delo.ua on the list of the most objective mass media in Ukraine. Also, delo.ua website attendance grew x3 during the particular period (November - December 2013).