Cannes Lions

OPTICIANS

EURO RSCG AMSTERDAM, Amstelveen / PEARLE OPTICIANS / 2004

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Two regular characters for Pearle, a large chain of opticians, talk about an annoyance they encounter as truckers: the blinding headlights of oncoming traffic. Since they got this Nightview glasses at Pearle, these problems are over. Their own headlights however appear to be a big part of the problem...

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