Cannes Lions

OROFAR SORE THROAT TREATMENT

SAATCHI & SAATCHI SIMKO, Geneva / NOVARTIS / 2008

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Description

Orofar tablets act against sore throats. This radio campaign illustrates in different situations the Orofar’s tagline: 'Stop your soar throat before it stops you', showing different people stopped by their sore throat in the middle of a very important speech.

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