Cannes Lions
MPC CREATIVE, London / PALACE SKATEBOARDS / 2019
Overview
Entries
Credits
Execution
Palace Skateboarders take to the desert on horseback and in a couple of 80’s classic marques to showcase their incredible, one-off clothing line, designed with Ralph Lauren Polo. Yes, Ralph Lauren and Palace. Unthinkably remarkable. The look and feel is a love letter from Palace to Ralph Lauren, paying homage to one of their all-time favourite brands; a loving recreation of classic Ralph Lauren advertising films from the past.