Cannes Lions

Paralympics 'We're The Superhumans'

LELAND MUSIC, London / 4CREATIVE / 2017

Film

Overview

Entries

Credits

Overview

Description

Super-able singer Tony Dee performs Sammy Davis Jr's 'Yes I Can', with a specially assembled band of para-musicians, moving through scenes of sporting feats juxtaposed with people doing everyday tasks – one woman changes her child’s nappy with her feet while another writes notes during a phone call while gripping her pen with her toes.

The film has a confident, defiant tone and an empowering message. It acknowledges the challenges that disabled people face on a daily basis (both physical challenges and negative attitudes towards disability), but it also shows that disabled people are capable of doing both extraordinary and everyday tasks as well as any able-bodied person could – whether that task is dancing, rock climbing, swimming or simply brushing their teeth.

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