Cannes Lions
EURO RSCG DÜSSELDORF, Dusseldorf / NOHAIR VEREINTE LASER / 2011
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Hair removal is a never ending drama for women. It hurts, takes a lot of time and the results never last forever.Women now have the chance to break this vicious circle – with NOHAIR – permanent hair removal based on laser technology.We dramatise this insight in a nightmarish film, in which a young woman rips out her old carpet, just to see it return over and over again.Payoff: End the drama.
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