Cannes Lions

PERT PLUS SHAMPOO

LEO BURNETT, Chicago / PROCTER & GAMBLE / 2001

Film
Film
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Overview

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Overview

Description

We meet Howie, who is a 22-year-old college grad going on his first job interview. He's confident companies need trolls like him. His hair looks great so everyone will know he's smart. Pert. Wash. Rinse. Carry on.

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