Cannes Lions

PETROL

LEW'LARA\TBWA, Sao Paulo / COSAN LUBRIFICANTES / 2010

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Description

The film shows a city where the streets work like a set of conveyor belts, transporting the cars everywhere.At the end we reveal a subterranean landscape underneath the city, where a huge gear is moving the conveyor belts, representing the engine of all cars fuelled with Esso fuel.

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