Cannes Lions
ALT.VFX, Brisbane / THE WOOLMARK COMPANY / 2019
Overview
Entries
Credits
Execution
Starting with a beautiful production design, our VFX team were set the task of extending and building upon this vision to give us the grand scale of our dystopian world. Inspired by the pipes that run though Berlin, we built a procedural pipe system allowing us to seamlessly extend and create fully photorealistic pipes throughout the city. This was combined with extensive compositing and detailed matte painting to bring scale to the project, offering a truly breathtaking finish to this global spot.
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