Lexus has partnered with the English National Ballet and renowned choreographer which stars ENB Lead Principal Dancer. The aim is to demonstrate the cars

amazing dynamic handling and rigid body structure by comparing it with the strength and

control of a prima ballerina. Tamara performs an amazing ballet routine to a

modern hip hop track. Fast-paced cuts between her performance and dynamic shots of the car demonstrate the cars driving dynamics and results in a first for Lexus, attracting the younger sports saloon market.