Cannes Lions
AGENCE .V., Saint-Ouen / VOLKSWAGEN / 2004
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A bunch of youngsters are hanging out with a group of friends in front of a skate park. They put their helmets back on and say goodbye. As one of the young guys also puts his helmet on, the camera starts to follow him. We then discover that he hasn't got a scooter but a new Polo Wembley. He is not used to it yet. He just bought it and he keeps on acting as before.
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