Target Audience22-35 year old active, professinals, primarily single."It's your moment, it's your music, it's your Vibe." With that introduction we prepared young hipsters for their first glimpse of the all-new Pontiac Vibe - a versatile sport wagon that's designed in a spirit of self-expression and outgoing attitude. Much like the spirit and attitude so many young people aspire to today. This audience is well aware of new trends in fashion, music and pop-culture, but prefers to do things their way, with their closest friends, in a style that's all their own.This is the third in a series of sites we are creating to keep the Vibe vibrant and compelling in the minds of our audience during the one and a half-year launch period. Interactive features such as the "Vibe-O-Meter" let young people see the Vibe as a car that understands their lifestyle and encourages them to tell their friends about it, too.Each new site seeks to develop the personality of this hip new car, to reveal more about the vehicle as it gets closer to the market and to build a community through viral marketing. Ultimately, the Vibe site will encourage self-expression - in music, art and poetry - from all visitors. So check back and watch the Vibe reverberate!