“Dreamers. On.” is the motto for the overall Porsche brand campaign. Porsche gives a stage to ambitious dreamers, helping them to visualize their dreams. And dreams of creative people are something you can find everywhere in the advertising industry – which is why these posters were created by aspiring Art Directors under the same motto. They did not have to pay attention to Porsche’s Corporate Identity. Instead, the task was to take classical Porsche ads from the 80s and 90s and to create their own version of them. Clear focus on the car and the punchline combined with a modern way of Art Direction, hence the inverted colorway and unusual choice of base colors.