Gamestation is the best place to buy pre-owned games, consoles and DVDs. They wanted a viral movie that would pass this message onto their customers, who are predominately males, aged 16-34.

A guy rushes into a chemist and asks a female pharmacist for some condoms. At first she gestures towards a range of new ones, but then reaches below the counter and pulls out a makeshift washing line full of pre-owned ones. The guy looks disgusted. Just proving some ideas only work at Gamestation.