Cannes Lions

PRIVATE LIABILITY INSURANCE

TRIBAL DDB, Hamburg / HAMBURG-MANNHEIMER VERSICHERUNG / 2006

Awards:

1 Shortlisted Cannes Lions

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Description

Synopsis:This online ad demonstrates impressively, how easy it is to unintentionally cause massive damage.Objectives:To sensitise the user to private liability insurance.Target Group:Men and women age 25 to 45.

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