Millions of pictures are uploaded to social medias from smartphones or computers every day. Nikon as the world leader in photo imaging technology understands this new behavior very well. That’s why they launched COOLPIX S800c with the superior imaging power of a Nikon point-and-shoot camera and all the capabilities of an Android smart device.

A series of print ads illustrate how COOLPIX S800c is more than just a camera. People can now create professional beautiful photos then post them to social media right from the camera, as instant as smartphone.