The Puerto Rico Horror Film Fest is held annually on the Island showcasing movies from this genre from more than 60 countries. However, the festival was slowly dying due to a decreasing attendance every year.

We needed to do something horrifically new and powerful to attract not only horror film lovers, but also moviegoers to bring the festival quickly back to life.

The idea was to promote AFTER DEATH as any other film would do. Movie posters were made and displayed at 33 of the biggest movie theatres around the Island, 2 movie trailers and print ads. Making sure that not only horror film fans were reached but also movie lovers of all kind.

We premiered the film to a full theatre. After Death not only scared horror film lovers. It scared the whole world obtaining a massive media coverage that earned the film the coveted official selection at 3 prestigious horror film festivals:

-SÉQUENCE: Festival International du Court-Métrage de Toulouse

-SITGES: Festival Internacional de Cinema de Catalunya

-MACABRO: Festival Internacional de Cine de Horror de la Ciudad de México

But most important of all, After Death increased attendance at the Puerto Rico Horror Film Fest by 180%. Thanks to the dead, the festival is now alive.