The back to school period, is an exciting time of self-discovery and experimentation for every high schooler. But it's also when parents need the most help and support to educate their children.

Uniforms are mandatory for every school and university in Thailand so we couldn't miss our target.

By using school uniforms we also stressed the fact the issue is becoming an accepted fact given the number of teenage mums.

By shocking both parent and children while together we broke the ice on the topic. Counselors from our foundation, would then moderate the initial conversation on the topic and direct people for more information and support about sexual education.

Uniforms are mandatory for every school and university in Thailand so we couldn't miss our target.

We gave a timeless excuse to both parents and children to engage on a conversation

always difficult to start.

The pregnant teen mannequin got noticed by all. Softened inhibitions and started conversations

on a very taboo topic.