Cannes Lions

RENAULT CLIO CUP

PUBLICIS COMUNICACION ESPANA, Madrid / RENAULT / 2008

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OVERVIEW

Description

Clio Cup is nearly 40 years old and nowadays only Clios compete. The creative concept is based on the idea that we already know the end of the story because all cars are Clio but, as the situations described on the commercials, the important point is the process, which we love.

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