Cannes Lions
PUBLICIS FRANKFURT, Frankfurt / RENAULT / 2005
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Description
The promotional-campaign "Toddler-weeks" announces big discounts for families – the more children, the higher the discounts.
In “sperm-bank”, four young women take advantage of the favourable moment for a profitable prey. Because only in a sperm-bank, one can get the „precious material“ in big amounts, for a lot more toddlers.
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