Cannes Lions

RENAULT SCENIC LATITUDE

PUBLICIS CONSEIL, Paris / RENAULT / 2006

Film

Overview

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Overview

Description

Set inside a house, we see different family members looking up to the ceiling, everything seems still around them and whatever they can see above them is so mesmerizing they have to stop what they’re doing to look at it. The scene cuts from the inside the house and you see the exterior of the car with its new all over glass sunroof.

Inside you see the face of one of the passengers looking up, in exactly the same way, at the sky.

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