Cannes Lions
DRUM, London / RNLI - ROYAL NATIONAL LIFEBOAT INSTITUTION / 2017
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Description
We tell the story of Anthony Miller, a 23 year old man from Newquay, who tragically drowned after a late night swim in the sea. Through his friends and family we learn about the vibrant character that Anthony was; a real party starter who was always there for his friends, and who did anything for anyone.
However, after a night out drinking, Anthony encouraged his mates to follow him into the sea. What seemed to begin as a harmless and fun venture into the water ended tragically as Anthony went missing while in the water, never to be seen again.
As the film concludes, we see the effects Anthony’s death has had on friends, family and the local community, with the message becoming abundantly clear: there is a need to respect the water as circumstances can become very dangerous or even fatal.
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