Cannes Lions

RESTAURANT

HEYE GROUP, Munich / MCDONALD'S / 2010

Presentation Image
1 of 0 items

Overview

Entries

Credits

Overview

Execution

Our task was to communicate that McDonald’s is now open 24 hours.So we invented the open city light poster – no matter how hard you try, you just can’t close its door. With this CLP we achieved to inform people of McDonald’s new opening hours (and to make waiting at bus stops a little easier).

Similar Campaigns

12 items

WcDonald’s Immersive Dining Experience

WE ARE SOCIAL USA, New york

WcDonald’s Immersive Dining Experience

2024, MCDONALD'S

(opens in a new tab)