Cannes Lions

RICE

DENTSU CHUBU, Nagoya / MIE RICE CO. / 2005

Film

Overview

Entries

Credits

Overview

Description

As the "Safest Rice Brand", Mie Rice has strict codes of ethicson product management.Through this commercial film, we intended to convey Mie Rice'sdetermination to eliminate all foreign substances from their products.

Similar Campaigns

7 items

Dove Chocolate – Oddly Pleasurable

BBDO CHINA, Shanghai

Dove Chocolate – Oddly Pleasurable

2022, MARS

(opens in a new tab)