Cannes Lions
HUMANE SOCIETY INTERNATIONAL, Washington / HUMANE SOCIETY INTERNATIONAL / 2022
Overview
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Save Ralph is a stop-motion animated documentary-style short film. The film features HSI’s campaign spokesbunny Ralph as he goes through his daily routine as a “tester” in a lab. #SaveRalph campaign tackles the disturbing issue of animal testing in an originally unexpected way—using the story of one bunny to shine a light on the plight of countless rabbits and other animals suffering in laboratories around the world, engaging viewers to help ban cosmetic animal testing. The film stars Taika Waititi as Ralph, with Ricky Gervais, Zac Efron, Olivia Munn, Pom Klementieff and Tricia Helfer, and additional versions produced in Spanish, French, Portuguese and Vietnamese with George Lopez, WIlmer Valderrama, Rosario Dawson, Rodrigo Santoro and others voicing characters in those languages.