In our effort to entice new filmgoers to the Seattle International Film Festival (SIFF), we ran :60 trailers in Seattle-area theatres prior to and during the festival. Each spot featured a NEW starburst covering strategic parts of the scene, representing all that is novel and exciting at the festival. Truth is, everything at SIFF is new in some way — never-before-seen footage, new actors, new perspectives, new cuts, new directors and new submissions from unique countries. So even to longtime supporters, SIFF offers everyone hundreds of opportunities to discover new things in every film they see.