Cannes Lions

SK HOLDINGS

SK MARKETING & COMPANY, Seoul / SK HOLDINGS / 2009

Film

Overview

Entries

Credits

Overview

Description

Out of the 80 years of life, it is said that we only laugh for about 20 days.SK holdings’ ‘Laugh’ commercial shows the relationship between laughter and happiness from a baby’s perspective.SK holdings’ utmost value is to encourage and support Korean people while hoping for a better tomorrow and through this campaign, we sought to share this value with our own message of hope: “A good laugh can only cheer us up through the hard times.”

Similar Campaigns

1 items

SK GROUP INTERNATIONAL OFFICIAL SITE

SALTCAKE, South korea

SK GROUP INTERNATIONAL OFFICIAL SITE

2013, SK HOLDINGS

(opens in a new tab)