Skoda Service is dedicated to Skoda owners, assisting them after purchase. Specialized technicians always follow clients, not just when the car malfunctions.The advert’s aim is to overturn the commonplace perception of service which leads clients to think that one turns to service only after a malfunction, not before.The creative slant emphasizes the message and the service as if an old friend forestalls problems by talking directly on the phone to the car parts, making certain that the tyres and disk are in good shape and taking the trouble to put them right before the damage worsens.