Cannes Lions
WAVE STUDIOS, London / BSKYB / 2012
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We tried to create the sense of waiting for that goal by taking a full expectant crowd and stretching and slowing it down, so as to open the film in an atmospheric and moody way. This gradually wound up and wound up to bring you to the point of the goal, so as to hopefully give the viewer a sense of holding on to that tension you get when you’re waiting for that goal. The spot fx were played more in to the darker area so as to help this too.
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