Instead of an unrealistic millionaire fantasy, we told a story about how a Cash4Life Lottery winner spends his days, not his money.

“Small Town” uses miniatures and props to showcase how one lucky winner used his newly afforded time to revisit a childhood hobby – a model town and train set. It opens in an abandoned town, with nobody to be found. Street lights flicker. A plastic bag rolls through the street. Foods sits on the counter of an empty diner. But the plot is a misdirect. We wanted viewers to believe they were seeing a real town, not a prop. So, as a giant hand places a train into the scene it’s revealed that the town was just the magical creation of our lottery winner.