Cannes Lions

SMART

PROXIMITY PORTUGAL, Lisbon / MERCEDES BENZ / 2010

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Overview

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Credits

Overview

Outcome

During the campaign period, the site vivenomaximo.com had over 80,000 visits.71 test-drive requests were made via the site that generated 39 hot leads.In parallel the sale of smart cars in December - the campaign period - increased by around 50% in comparison with November.

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