Cannes Lions

SMIRNOFF RED VODKA

4CREATIVE, London / DIAGEO / 2005

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In a cool, ambient room, a table holds a bottle of Smirnoff Red, a tall cocktail glass, a jug of grapefruit juice and jug of cranberry. As mysterious, reversed music plays, we see a seabreeze cocktail magically mixing in the glass as ice forms from thin air.

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