Freestyle created a breakthrough web presence featuring innovative uses of video, flash and community elements. This site redesign needed to further the evolution of Burton from a hard goods-focused company to a four-season lifestyle brand, while bringing snowboarding to people in an inspiring way. The site showcases the incredible imagery and stories only Burton can tell, while educating visitors about the sweetest snowboarding gear available. Since the redesign, Burton saw nearly double the traffic and realized significant growth in revenues. The Burton client team is extremely happy with Freestyle’s achievements in both the design and technical functionality of the site.