Cannes Lions

SOCIAL WORK

FCB/TAPSA, Madrid / CAJA MADRID / 2004

Awards:

1 Bronze Cannes Lions

1 Shortlisted Cannes Lions

1 of 0 items

Overview

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Description

EVERY YEAR THE CAJA MADRID FOUNDATION INVESTS MILLIONS OF EUROS IN SOCIAL ASSISTANCE. PART OF IT GOES TO ELIMINATING BARRIERS TO THE DISABLED AND INTEGRATING THEM INTO THE LABOUR MARKET. THE SPOT DRAMATIZES THE OBSTACLES THESE PEOPLE MEET EVERY DAY.

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